Perfume is more than just a fragrance — it’s confidence in a bottle. In Pakistan, the demand for long-lasting perfumes has skyrocketed, with more men and women investing in signature scents for everyday wear. From luxury ouds to fresh aquatic colognes, the local market is packed with variety and quality.

But with so many options, how do you pick the right one? Don’t worry — we’ve rounded up the Top 10 Best Fragrances in Pakistan (2025) to help you find your next favorite perfume.

Whether you’re looking for premium long-lasting perfumes, affordable daily scents, or luxury-inspired blends, these brands offer something for everyone.

 

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1. ZING – Premium Quality, Made in Pakistan

When it comes to affordable luxury perfumes in Pakistan, ZING tops the list. Launched in 2024, ZING has quickly become a favorite for men who want high projection, long-lasting scents, and unique blends inspired by global classics — all at pocket-friendly prices.

Best Sellers:

• G.O.A.T – A bold mix of bergamot, lavender, and mineral amber. (Rs. 3,699)
  
  

• Bleu De Zing – Mandarin, sea notes, and amber for a fresh yet spicy vibe. (Rs. 3,499)
  
  

• Million Club – Citrus + warm spice + leather for a luxurious touch. (Rs. 2,899)
  
  

👉 Why ZING? Because it gives you luxury vibes at local prices without compromising on longevity or projection.

 

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2. Elyscents Pakistan

Founded in 2022, Elyscents focuses on oud-inspired perfumes that are both traditional and modern. Perfect for people who love deeper, oriental notes.

Top Pick: Royal Oud – A mix of saffron, oud, and musk. (Rs. 1,799)

 

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3. Scents N Stories

One of the most popular inspired perfume brands in Pakistan. Known for affordable, long-lasting scents for both men and women.

Top Picks:

• Catch 22 (Rs. 1,790)
  
  

• Iqbal (Rs. 4,290)
  
  

 

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4. WB by Hemani

Wasim Badami’s brand offers halal and cruelty-free fragrances, focusing on natural ingredients.

Top Picks:

• Chaleur – Warm and spicy. (Rs. 2,230)
  
  

• Impetus – Fresh citrus woody. (Rs. 2,055)
  
  

 

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5. Gul Ahmed

Not just clothes — Gul Ahmed has a solid range of perfumes too. Their scents are sophisticated yet affordable.

Top Picks:

• Water – Marine & lavender freshness. (Rs. 3,790)
  
  

• Fire – Citrus + woody masculine. (Rs. 3,790)
  
  

 

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6. Scents N Secrets

Affordable inspired perfumes for men, offering fresh everyday scents and bold evening wear.

Top Pick: The Harmony – Inspired by Dior Sauvage. (Rs. 2,090)

 

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7. Rivaj UK

Known for budget-friendly perfumes, Rivaj offers great options for beginners.

Top Pick: Wadi Al Oud – Floral and woody. (Rs. 5,000)

 

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8. Sapphire Fragrances

Sapphire has entered perfumes with stylish bottles & premium vibes.

Top Picks:

• Momentum – Aromatic & woody. (Rs. 2,990)
  
  

• Explorer – Fruity and spicy. (Rs. 4,990)
  
  

 

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9. Amir Adnan Fragrances

A pioneer in Pakistan’s fashion industry, Amir Adnan’s perfumes bring luxury and sophistication.

Top Picks:

• Gwadar – Fresh marine with musk. (Rs. 5,000)
  
  

• Strength – Saffron + jasmine + cedar. (Rs. 2,500)
  
  

 

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10. J. Fragrances (Junaid Jamshed)

Perhaps the most famous perfume house in Pakistan. Known for strong projection and long-lasting scents.

Top Picks:

• Janan Gold (Rs. 6,600)
  
  

• Wasim Akram 502 (Rs. 5,900)
  
  

 

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Final Thoughts

The best fragrance in Pakistan depends on your personality and budget. If you want premium blends at affordable prices, ZING perfumes should be your first choice. For oud lovers, Elyscents and Amir Adnan are excellent, while J. and Scents N Stories remain evergreen favorites.

At the end of the day, a good perfume is not just about smelling good — it’s about expressing who you are.

👉 Explore ZING Perfumes Collection today and discover a scent that defines you.